ProRoof Contractors
34
Qualified Estimates in 30 Days
15s
Lead Call Bridge Speed
3.4x
Direct Return on Investment
The Challenge
Lead response times were averaging 3 to 4 hours while crew chiefs were on job sites, leading to an 80% loss in conversion rate against local competitors who responded first.
Our Solution
Implemented an automated Speed-to-Lead phone call bridge. When a lead submits an estimate form, the system dials the company phone within 15 seconds, announces lead details, and bridges the call directly to the client.
Key Outcomes
Reduced average contact time from 3.5 hours to 15 seconds
Lead-to-estimate conversion skyrocketed by 140%
Automated multi-step SMS follow-ups for unreached leads
Generated 34 closed contracts within 30 days of launch
"Speed to lead was everything for us. Being the first contractor to call back within 15 seconds doubled our estimate close rate."
Marcus Vance
Founder & VP, ProRoof Contractors